Project Overview
ReloSmart Logistics was buying shared leads from third-party brokers, resulting in intense price wars and low close rates. We engineered a direct-to-consumer search funnel and optimized their Google Business Profile to capture exclusive, ready-to-book moving leads.
The Challenge
Heavy dependence on shared aggregator leads, low profit margins, and high competition in local moving keywords.
Our Strategy
Target high-intent search terms ("best packers and movers near me", "intercity house shifting service") with instant quotation lead forms.
The Solution
Launched Google Search, WhatsApp Ads & Call Ads, developed dynamic cost-calculator landing pages, and implemented automated click-to-call tracking.
Results & Impact
Generated 350+ exclusive monthly leads, reduced overall marketing cost per booking by 35%, and increased average transaction value by 28%.
We completely stopped buying low-quality aggregator leads. Prisah Technologies built us our own direct lead engine that drives real revenue.
