Project Overview
Aura Aesthetics offered premium, high-ticket procedures but struggled to find qualified leads willing to invest in non-insured treatments. We built a high-trust branding and direct-response lead engine targeted at affluent demographics.
The Challenge
Generating high volumes of unqualified leads who dropped out after learning treatment costs.
Our Strategy
Qualify prospects through interactive multi-step quiz funnels prior to consultation booking to filter high-intent leads.
The Solution
Designed interactive "Smile/Aesthetic Assessments", deployed Instagram/Facebook lead campaigns, and built landing pages showcasing before-and-after case studies.
Results & Impact
420% increase in booked high-ticket procedures, 3.8x higher lead-to-patient conversion rate, and 5x ROI on marketing spend.
We got rid of price-shoppers and started receiving pre-qualified patients ready to commit to high-value cosmetic treatments.
